Brand Identity Coordination

From a Logo to a Brand

Branding is one of the first steps to starting a company. Before you can start networking, you need a company name, logo, website, and business card. Our brand identity services focus on getting you the basics that every company needs. A logo is a great starting point, but there is much more to your brand identity. At a minimum, branding encompasses your:
  • Visual identity-  logo, colors, typography, images, etc.
  • Voice identity- tone of voice, taglines, phrasing of key messages, etc.
  • Physical identity – package design, office design, employee attire, etc.
Branding is all about perception- your customer’s perception. Your brand stems from who you are, who you want to be, and who people perceive you to be. At Kreative Solutions, we don’t design logos. However, once you have a 100% ownership of your logo, we can help you develop a cohesive brand identity across digital and traditional marketing channels.

Brand Identity Coordination

With access to your vector logo and brand identity, Kreative Solutions can help you create the following:
  • Business Cards
  • Promotional flyers and brochures
  • Magnets and other promotional items
  • Shipping and mailing labels
  • Letterheads and signature blocks
Kreative Solutions can help create the basics that every business needs.

Brand Identity Guide

You have a logo, but how do you keep your branding consist? You need a brand identity guide to provide to contractors and/or internal employees. A brand identity guide helps you define your brand elements and ensure consistency. The brand identity guide details your logo versions, color scheme, typography, and appropriate use guidelines. Defining your brand strategy and ensuring consistency is the first step towards achieving brand recognition. Brand recognition is a prerequisite to creating brand awareness and eventually building brand loyalty. Not everyone can define what a brand is or what it should be. However, we all can innately sense when a brand knows who they are and what they stand for versus a brand that doesn’t know who they are and seem all over the place.

Develop a Cohesive Brand Identity Across Channels

Contact Kreative Solutions and request a free consultation to explore the possibilities.